Not to be confused with the super tasty tomato-based pasta sauce, the pomodoro method is a fantastic technique that is perfect for agents who struggle with time management.

If you are struggling to get stuff done, it’s time to batch it cray and get on the pomodoro train!

What is the pomodoro method?

The pomodoro method is a time management technique that was created by entrepreneur Francesco Cirillo in the late 1980’s. Francesco used his tomato-shaped kitchen timer to schedule work intervals (usually 25minutes in length).  Incidentally,  pomodoro is the Italian word for tomato, hence my confusion of mixing it up with Italian sauce. The principle behind the pomodoro technique is that you will be more focused on completing tasks in short, sharp intervals which will improve productivity and efficiency.

You can read more about it here. 


How does the pomodoro method work?

When I first learnt about this technique in copywriting school, I instantly realised that I had unknowingly used this method before in the past, and with great success. I signed up to a josh Phegan online training membership when I first started in real estate. Instead of making random prospecting calls throughout the day, he recommended batching them into 45 minute call sessions. He had a timer built into his membership, where you could time your session and track your calls. It was a massive game changer for me! My calls increased, therefore my connects increased, resulting in me booking in more appraisals and listing presentations.

Whilst the pomodoro method traditionally is a 25 minute session, the overall point is that if you batch your work into shorter sessions, you’ll complete more than if you do it in dribs and drabs throughout the day. So grab a stopwatch, kitchen timer or use a timer on your computer and have a go. You can use a free online tomato timer here: 

Although many people recommend using the timer on your mobile, I’d avoid it if you can. Why? Because you’ll be constantly checking your phone to see how much time is left, and if you see a cheeky email alert or a missed call from a vendor, you’ll be tempted to stop what you’re doing to action it. You want to set yourself up with as few distractions as possible to make this work. When working in the office, I’d wear my noise cancelling earmuffs over my headphones so I couldn’t hear all that jabbering that goes on in the background of a busy (and loud) real estate office. Did I look like a giant douchebag? Yes, I did. But who cares when you’re booking 5 appointments a day, right?

Pomodoro for real estate agents

Headphones – check. Timer – check. Earmuffs – check.

What other tasks can the pomodoro method be used for in real estate?

The pomodoro method can be used for a variety of tasks that agents are required to complete on a daily basis. Learning to batch your jobs and complete them in one uninterrupted session will do amazing things for your business. Try using the technique for the following:

  • Multiple call sessions
  • Replying to emails (you could schedule 3 of these sessions throughout the day rather than email back one at a time)
  • Scheduling social media for the week
  • Do a bulk data entry dump
  • Smash out your vendor reports in one go
  • I used a pomodoro sesh to write this blog!


Give it a try, you’ve got nothing to lose (except maybe your dignity if you do use my earmuff suggestion). But if you try this and it doesn’t work for you, don’t stress. Write My Ad is here for you. We can help you with all things copy and admin to help lighten the load. Learn more about what Write My Ad can do for you here.

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