HERE’S MY REVIEW OF THE LIST SELL NEGOTIATE SUMMIT AND WHY YOU SHOULD JFDI AND GO

*Disclaimer:* I am in no way sponsored by Josh Phegan or the “List Sell Negotiate” event. I am writing from my own personal experience of attending a previous summit.

The Josh Phegan ‘List Sell Negotiate’ summit is coming up on the 30th October in Sydney. And trust me, from a self-confessed conference junkie – you will want to get your butt on a seat at this event.

WHY I WENT TO LSN

Okay, so I won a free ticket in a Facebook competition. But I did have to pay for return Tiger Airways flights from Brisbane and stay at a filthy backpackers next door to the hotel holding the event. Therefore, it still required a small investment (and risk) on my behalf.

But why did I enter the comp? I’ve always appreciated Josh Phegan’s no-nonsense and professional approach to real estate training. In my first year of real estate, I participated in his Blue Print program and because of it, achieved some solid results.

The LSN that I attended in 2015 had some of Australia’s most elite agents lined up to speak, along with Michelle Bridges and some guy who owns a bakery who I had never heard of.

WHAT I LEARNT AT LSN AND MY TOP 2 SPEAKERS

When I arrived at the conference, I was welcomed by sea of guys in blue suits and tanned shoes without socks and women in power suits. I came across a young chap who told me his boss had sent him. He told me he didn’t know who “Josh Vegan” was. Reluctantly, I sat with him.

The conference commenced with Josh taking to the stage and presenting in his usual high energy ways that just make you want to rush back to the office and smash out another 17 cold call sessions. Throughout the day we heard from several high-performing agents, all with their own stories to tell. I could hardly keep up as I scrawled pages and pages of tips and advice in my notebook.

But here’s the surprising part. My top 2 speakers of the day were not real estate agents. It was listening to Michelle Bridges and the bakery guy.

TOM O’TOOLE – OWNER OF THE BEECHWORTH BAKERY

Turns out bakery guy is a gentleman called Tom O’Toole who owns The Beechworth Bakery and he’s a bloody legend who turns over about $12 million a year. He’s also hilarious and should have his own TV show. Tom (often referred to as John Cleese on speed) was very animated and genuine as he spoke about how hard some years were and how he turned around his failing business into the empire it is today.  He also does loads of humanitarian work – have a read about this amazing human being here:

https://www.tomotoole.com.au/

MICHELLE BRIDGES – FITNESS GURU

Then there was Michelle, who needs no introduction. She was a surprising offering to this lineup. Here I was thinking she was going to ram fitness and lifestyle tips down my throat. And that I should probably stop eating so much cake. Wrong. Michelle delivered me the best advice I’ve ever received.

JFDI

Just…fucking…do…it…

As a chronic over-thinker, JFDI has helped me with both my personal and professional life. It works for every situation where you’re at risk of overthinking it. Below are some examples of when it’s worked for me:

1. Putting off phone calls. The littlest excuses will put me off calling someone. It’s not the right time. They’re probably really busy right now. I’ll call a little later. When I got back from the conference I called a potential vendor who I hadn’t called in forever because I had a “feeling” they’d been avoiding me. 

ACTION: JFDI’d it. I made the call.

RESULT: Turns out they had been busy and away. They were ready to sell, and I won the listing.

2.  When changing careers from real estate agent to copywriter. I was worried I would suck and it wouldn’t work out.

ACTION: Just fucking went ahead and did it.

RESULT: Here I am, writing this blog. With a real estate copywriting business to boot

3. I’m constantly asking myself whether I should eat that last piece of pie?

ACTION: I JF did eat the pie.

RESULT: Nowadays, I’ll constantly eat that last piece of pie with no regrets. (I don’t know if that was Michelle’s intent with this advice, but it works).

Since the conference, I have a printed JFDI on my wall and refer to it whenever I start questioning what I’m doing. Thanks Michelle! Now if only I could apply JFDI to stop eating crap!

https://www.michellebridges.com.au/

What I learnt at LSN can be summed up in 3 key takeaways that were a common theme amongst all the presenters:

  1. Achieving your goals takes hard work
  2. Consistency is key
  3. JFDI

WAS IT WORTH RISKING YOUR LIFE FLYING TIGER AIR TO ATTEND LSN?

Absolutely yes. List Sell Negotiate is not your typical real estate love-in. It’s not about the latest advances in the industry or cutting-edge technology.  Josh presents a stellar cast of speakers from all walks of life and backgrounds, with lessons and advice that can be applied to both your career and your personal life.

And October is the perfect time to hold such an event. It’s right in the middle of spring selling season which sounds counterintuitive because you’re probably flying by the seat of your pants right now.

But the end of the year is fast approaching and you’ve probably not taken a break or focussed on your career goals for next year. That’s what this summit allows you to do. Take a step back and reflect on yourself for just one day.

After attending this conference, the following year I had my best year in real estate, and I’m still living off the advice and tips that I learnt 3 years ago, even though it’s in a slightly different role.

If you’re interested in attending you can read more about the 2018 LSN summit here:

https://joshphegan.com.au/lsn

Just fucking go to it.

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